Douyin is the most popular one among the other live stream and video apps in China and has to date over 150 million daily active users. Douyin is currently the fastest growing social app globally.
Users can record videos shorter than 1 minute (15-60 seconds) with special effects such as music clips, animation effect, frames, interesting stickers and filter added to it before sharing on the platform.
Its various and powerful editing capabilities enable users to make their videos more distinctive and attractive.
Creative and funny videos can receive thousands of LIKEs and comments by other users.
Besides, Douyin also has the function of live stream which allows users to make real-time interactions with followers.
As a new way of entertainment which is now used by wide range of population, especially the young, Douyin is capable of helping brands to reach post-millennials using its strong social network.